Continuing the theme from my first blog where I asked if your front line staff and offering attract or repel customers, here are a couple of examples of how, in my opinion, not to do it.

Example One – A Cafe in New Zealand

Over the Christmas New year period I visited the land of the long white cloud (New Zealand), a place where the term “Coffice” [coffee + office = a place to meet for business and casual meetings, also "Teafficce"] is part of the language and there is fierce competition for customers.

MORE >>